OB1 Insurance Agency

A Higher Standard of Service for Upstate New York Families and Retirees

Whether you’re protecting your health, your home, your family, or your future, OB1 Insurance provides clear guidance and dependable insurance solutions across Upstate New York. With offices in Mayfield and Clifton Park, our team helps clients throughout the Capital Region and beyond find coverage that truly fits.

Our Story & Founder

OB1 Insurance traces its roots back to 2009, when Michael O’Brien founded the agency as H&L Insurance. From day one, our mission has been simple: put people first by offering honest advice, personal guidance, and coverage clients can count on.


Over the years, H&L Insurance became a trusted local name for Medicare, life, home, and auto insurance, serving seniors, families, and businesses throughout New York State. As we grew and expanded our team, we never lost sight of our core values—clarity, integrity, and community focus.


In 2022, H&L Insurance officially became OB1 Insurance. The new name honors our founder and reflects our commitment to personalized service and local expertise, while maintaining the high standards and trusted support our clients expect.

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Our Mission

At OB1 Insurance, we want every client to feel informed, supported, and confident when making important insurance decisions.


We believe:


  • No one should overpay for coverage
  • No one should be left with gaps they don’t understand
  • Insurance should feel personal, not overwhelming

 


Our mission is to provide dependable service, honest guidance, and coverage that protects what matters most.

OB1 Insurance is proud to be recognized as a trusted resource for Medicare and insurance guidance throughout Upstate New York.

 

Our agency and team have been featured on local news stations and in newspapers for our commitment to service, expertise, and support for the community.

Featured On Local News

How We Work

Our process is built around clarity, care, and long-term support. We take the time to:


  • Understand your real needs, goals, and concerns
  • Compare options across multiple top carriers
  • Identify gaps that are commonly overlooked
  • Coordinate policies so they work together seamlessly
  • Explain everything in plain language, without pressure

As an independent agency, we work for you, not for one insurance company.


And when questions come up later, or a claim occurs, you can count on reaching real people who know your situation, not a call center.

Why Clients Choose OB1 Insurance

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Experience That Matters:

Serving Medicare and insurance clients since 1989, with decades of real-world knowledge.

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Independent & Unbiased Advice:

We compare plans across many carriers to find what fits you best, not what benefits one company.

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Medicare Focus with Full-Service Support:

Medicare is our biggest specialty, but we also provide life, home, auto, health, and business coverage.

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Locally Rooted and Accessible:

With offices in Mayfield and Clifton Park, we proudly serve the Capital Region, Saratoga, Albany, Plattsburgh, and beyond.

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Built on Long-Term Relationships:

Many of our clients come through referrals and stay with us for years because trust is earned over time.

Meet Our Team

At OB1 Insurance, our people make the difference. Each of our licensed agents brings a unique background and a shared commitment to serving our clients with expertise, integrity, and care. Whether you’re exploring Medicare, protecting your home, or reviewing life insurance, you’ll work with a real local expert—never a call center.

Your Insurance Partner for the Long Term

Insurance decisions matter. OB1 Insurance is here to provide guidance you can trust, backed by local service, independent options, and a commitment to doing what is right for every client.



Whether you need Medicare help, life insurance protection, or coverage for your home, vehicle, or business, our team is ready to support you today and in the future.

Contact OB1 Insurance

Offices in Upstate New York:


  • Mayfield, NY (Main Office, Set Hours)
  • Clifton Park, NY (By Appointment)

Phone-first support, especially for Medicare clients.

Contact Us